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Its been 23 years since I purchased my first evil eye bracelet from the family that started my business for me from Mexico City.  I begged the Aunt to find me the same bracelet she was wearing with little aqua and white glass eyes and small Anchor links.  Within a year Aaron Basha debuted their famous large eye bracelet and baby enamel shoe collection.  Since everything vintage is new again I was not surprised to see the new younger jewelry factories making the original Basha bracelet again.  Its very heavy and clunky and very 1995.  Fun fact, I have worn my...

A newborn receives many gifts during the precious time before and after birth. We started our company after receiving a 14K gold Diaper Pin with charms after the birth of our son.  Over the many years of working in this industry I have learned a few tricks and tips that I would like to pass along today. This offer has no strings attached, it is my opinion based on my years of experience and study of jewelry making and repair. 1.  For newborn avoid necklaces at any time.  Perhaps allow a necklace to be worn during a christening or baptism...

https://www.instagram.com/p/Bz8vDnynP7o/?utm_source=ig_web_button_share_sheet Sometimes when we have a thousand reasons to be frolicking at the town pool, watching our kids, playing games, staring at our phones may be our only remaining pastime.  This can lead to depression. Where did the expression Sumertime Blues come from in our culture.  Today it is represented by the suppression of the Blue Congresswomen who are pushing into uncharted waters by challenging the racist comments made by the President of the United States to fellow citizens.  I think it is best not to give a bully a pulpit and will leave my political remarks to that. Getting back...

With April 15th fast approaching we are offering the first of two promotional events featuring a % discount off your total order. While new customers or Instagram customer can save 15% off our regular retail prices, we feature a monthly special offer to save even more. Why do we discount?  With the price of retail jewelry climbing higher and higher for real 14KT gold and real Sterling silver it is still considered an investment worthy gift or purchase. Whether you are shopping for a new pair of baby earrings or searching for the newest trends, a discount enables customers to...